You know who your ideal customers are, but have you taken time to think through their attitudes and beliefs about your product or service?
What value proposition can you offer to a specific segment of customers to help them understand how your product or service can improve their life?
Our free Ideal Customer Profile (ICP) worksheet will deepen your understanding of your ideal customers. Use it to figure out what language and messaging will resonate with them so you can clearly tell them how working with you will improve their life.